If word of mouth tells us that the QC DEALS, QuickChek’s Mobile App is a huge hit, the numbers are
even more impressive! The app was downloaded 2,207 times on the first day alone – a record for our mobile app developing partner. By the end of the first week of launch, we had over 7,900 total app users, and over
5,200 total game players!
The digital coupons and triggers have also been overwhelmingly successful. A typical digital coupon will usually enjoy a 3–5% redemption rate; our download reward trigger (for a free coffee or fountain drink) commanded a 56% redemption rate, and our Power Perks trigger (for a free coffee) was claimed by an astounding 85% of users.
Keep up the great work!
