About 40% of GenZers (ages 18 to 24) purchase prepared foods from convenience stores at least once a month, according to Technomic’s Generational Consumer Trend Report. This group values low prices, fast service, and food and beverage customization more than any other generation.
So which C-stores are doing the best job of meeting their needs? Nearly two-thirds of recent Generation Z customers gave QuickChek an excellent overall rating, putting it in FIRST PLACE.
WAY TO GO!!
For details, read the full story HERE.